Air Ads' chief pilot Chris Mustow

“We have to ensure we keep the message clean - there's no swear words in there - can't be seen to insult people directly and defamation of character. This one will be fine - we're not going to cause a riot or anything. In the past we've been asked to relay messages of a colourful nature which we've declined. At the end of the day we're employed to do a job and that's what we do.”